Wednesday, 12 October 2011

Own A Colour & Help Save A Child's Life!

By Lorna
Yay! Ecogoddess Fashion are now the proud owners of our very own DULUX colour! (please can I get a whoop!?) We are the latest in a whole string of celebs (ha) to buy and name our own colour online. In a genius fundraising idea, Dulux and Unicef have partnered to sell off the naming rights for every single one of the 16.7 million colours that the average  monitor, laptop, tablet and smartphone screen can display. For a donation of just £1, you get to choose a colour, name it whatever you like and then well.... own it. The money goes to Unicef for bringing clean water, education, medical assistance and other aid to children across the world. Pure, Simple, Brilliant!

One happy customer is UNICEF Goodwill Ambassador Sir Roger Moore."I am the proud new owner of a shade of blue, which I have named Swedish Blue", said Sir Roger.
"It is the colour of the Swedish flag, the homeland of my very wonderful and very beautiful wife, Kristina, and not far off the cyan blue that represents UNICEF. Both Kristina and UNICEF are extremely close to my heart."

Own you own colour by clicking here
We would love to know what colour you choose and why? leave us a comment below to share your colour stories! xx

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